Postgraduate Social Media Assistant (SMA)

An opportunity has arisen for a Postgraduate Social Media Assistant (SMA) working 4-5 hours a week to promote Kent’s postgraduate programmes and experience to new students and applicants. The post holder will be working alongside the University’s central marketing team and five UG SMA’s using Facebook, Twitter, Instagram and pro-actively starting conversations and answering questions on The Student Room, Facebook and other websites.

Job Description – Enrolment Management Services 

Social Media Assistant Role Description and Person Specification

Role Description

  • To represent the University of Kent via various social media platforms, including, but not limited to Facebook, Twitter, Instagram, and The Student Room.
  • To answer questions from prospective students about study, life and your experience at the University.
  • To create appropriate and engaging content including videos and images on a variety of themes including study, accommodation, sport, preparing for university, campus life.
  • The role is for 5 hours per week for 26 weeks and the Social Media Assistants will be working remotely.
  • The Social Media Assistants will be managed day-to-day by the Social Media and Digital Marketing Team Leader who will rota hours, approve content, and allocate the social media campaign budget.
  • The role may also include other ad hoc work, which will be allocated by the Marketing Officers.

Key Accountability / Primary Responsibilities

  • Social Media Assistants must be enthusiastic about the benefits of life at the University of Kent and eager to share their learning and experience with others.
  • They are expected to act responsibly and maturely, utilising excellent communication skills to promote the University of Kent to potential students.
  • They much be enthusiastic and be able to inspire and engage potential students.
  • Ambassadors should have the ability to impart knowledge confidently and professionally while taking into account the ages and needs of the target audience.

Person Specification

  • Must be a current student at the University of Kent
  • Able to write succinct and compelling content about their experiences of the University.
  • A positive outlook on their life and study at the University.
  • Flexible and willing to respond throughout the contract period.
  • Responsible, open and honest in their communications.
  • A good role model for prospective students.
  • Independent and with excellent judgement on how to deal with difficult questions and when to refer difficulties to the University.
  • Experienced users of social media platforms.

Salary

  • This is a Band A Ambassador post at a rate of pay of £9.68 per hour

If you are interested in this role please contact:

Fiona Holden, MCIM | Marketing Officer | Enrolment Management Services | University of Kent