Lifetime Achievement Award Winner in Global Marketing, Dr Czinkota Presents at KBS

KBS was delighted to recently host renowned American organisational theorist Dr Czinkota, Professor at the McDonough School of Business, Georgetown University who gave a presentation on ‘Strategies to Publish in Top Journals.’

Dr Czinkota served the U.S. government during Reagan and Bush Administrations and worked on export controls and international negotiations. He is the recipient of the prestigious Lifetime Achievement Award in Global Marketing presented by the American Marketing Association.

He has been appointed an advisor to MNEmerge on behalf of KBS, a collaborative research project funded by the European Union.  Its aim is to provide a comprehensive framework for understanding the impact of multinational enterprises (MNEs) on United Nations Millennium Development Goals (MDGs) in developing countries using case studies, quantitative data as well as policy analysis.

Dr Czinkota’s presentation was jointly organised by Dr Suraksha Gupta and Dr Dan Petrovici of Kent Business School and was attended by marketing and international business academics from business schools in the UK.

For further information about this event, or Dr Czinkota’s involvement with KBS, please contact Dr Suraksha Gupta at 

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