Society for the Psychology of Human-Animal Intergroup Relations (PHAIR)
The goal of the PHAIR Society is to advance and promote scientific research and education on a wide range of topics related to how people perceive and treat animals, the consumption of plant-based vs. animal-derived products, animal advocacy, and veganism. This research field sits at the center of several interrelated areas including moral and social psychology, diet and health, human-animal relationships, and sustainability and environmental psychology. Although research in this area is often inspired by moral concerns for animals, the PHAIR Society is a scientific society and not an advocacy group.