{"id":708,"date":"2022-10-19T15:57:25","date_gmt":"2022-10-19T14:57:25","guid":{"rendered":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/?p=708"},"modified":"2024-12-03T16:37:04","modified_gmt":"2024-12-03T16:37:04","slug":"betty-ojo","status":"publish","type":"post","link":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/2022\/10\/19\/betty-ojo\/","title":{"rendered":"Betty Ojo"},"content":{"rendered":"<p class=\"lead\">MBA 2022, Nigeria<\/p>\n<p>Betty is an advertising and marketing professional with 10 years&#8217; experience in the real estate and creative industries. She has a good record of enabling strong sales through well-coordinated and targeted promotions, using data-driven approaches, multi-channel marketing expertise and fostering a strong target driven team.<\/p>\n<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>She pursued her first degree In Microbiology and then explored other areas of personal interest in the advertising industry as a copy writer and eventually a creative director. After this, she moved into marketing and integrated her experiences on a management level.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Achievements<\/strong><\/p>\n<ul>\n<li>Assisting her company in setting up a new branch in plan, design, execution and running<\/li>\n<li>Increasing team sales by 50% through good data driven techniques, advert placement, new product proposals and sales initiatives<\/li>\n<li>Solving major issues of over 50 clients by offering better value through upselling, which was beneficial to both client and company<\/li>\n<\/ul>\n<p><strong>What attracted you to the MBA programme at Kent Business School and why?<\/strong><\/p>\n<p>The modules are more in-depth with research than other MBAs and the school is one of the top 50 universities. I want a global perspective on management.<\/p>\n<p><strong>Aspiration<\/strong><\/p>\n<p>I want to own and manage a global brand.<\/p>\n<p><strong>Advice<\/strong><\/p>\n<p>Don&#8217;t be too comfortable, there&#8217;s more room for growth.<\/p>\n<blockquote><p>\u201cYour future is what you create.\u201d<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>MBA 2022, Nigeria Betty is an advertising and marketing professional with 10 years&#8217; experience in the real estate and creative industries. She has a good &hellip; <a href=\"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/2022\/10\/19\/betty-ojo\/\">Read&nbsp;more<\/a><\/p>\n","protected":false},"author":79181,"featured_media":860,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[249107],"tags":[249102],"_links":{"self":[{"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/posts\/708"}],"collection":[{"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/users\/79181"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/comments?post=708"}],"version-history":[{"count":10,"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/posts\/708\/revisions"}],"predecessor-version":[{"id":1676,"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/posts\/708\/revisions\/1676"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/media\/860"}],"wp:attachment":[{"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/media?parent=708"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/categories?post=708"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/thekentmbacommunity\/wp-json\/wp\/v2\/tags?post=708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}