{"id":3650,"date":"2015-03-02T10:53:47","date_gmt":"2015-03-02T10:53:47","guid":{"rendered":"http:\/\/blogs.kent.ac.uk\/kbs-news-events\/?p=3650"},"modified":"2015-03-02T10:58:50","modified_gmt":"2015-03-02T10:58:50","slug":"founder-of-the-dune-group-gives-mba-lecture-at-kent-business-school","status":"publish","type":"post","link":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/2015\/03\/founder-of-the-dune-group-gives-mba-lecture-at-kent-business-school\/","title":{"rendered":"Founder of The Dune Group gives MBA Lecture at Kent Business School"},"content":{"rendered":"<p>KBS was delighted to host Daniel Rubin, Founder and Executive Chairman of <a href=\"http:\/\/www.dunelondon.com\/about-dune\/\">The Dune Group<\/a> as a visiting lecturer on Wednesday.<\/p>\n<p>As founder of one of the most influential global players in the fashion and footwear market, KBS alumnus Daniel Rubin presented a lecture on \u2018Entering New Markets\u2019 to MBA students.<\/p>\n<p>Rubin\u2019s lecture focused on international marketing using The Dune Group as a case study. The Group generates \u00a3200m in annual sales and has 268 stores worldwide.<\/p>\n<p><a href=\"http:\/\/www.kent.ac.uk\/kbs\/profiles\/staff\/bian_xuemei.html\">Dr Xuemei Bian<\/a> who teaches the MBA International Marketing module explained, \u201cDaniel was incredibly down to earth and the students learned so much from him in just two hours.\u201d<\/p>\n<p>As Dr Bian continues, \u201cThe lecture gave students direct insight into international marketing activities from a practitioner\u2019s perspective and was highly relevant to the MBA.\u201d<\/p>\n<p>The lecture was followed by an interactive Q &amp; A session for students. As MBA student Khadijah Kadoma Kemirembe comments:<\/p>\n<p>\u201cAs a student of international marketing, I found the lecture and Q &amp; A session highly engaging. In order to create competitive advantage, Daniel taught us the value of having a winning formula for squeezing market returns\u2026 But what I found most interesting was how much emphasis Daniel\u00a0placed on having a good team.\u201d<\/p>\n<p style=\"text-align: center\">For more information about the <a href=\"https:\/\/www.kent.ac.uk\/kbs\/kentmba\/index.html\">MBA programme<\/a>, please contact Dr Pamela Yeow on <a href=\"mailto:P.M.Yeow@kent.ac.uk\">P.M.Yeow@kent.ac.uk<\/a> or +44(0)1227 823991.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>KBS was delighted to host Daniel Rubin, Founder and Executive Chairman of The Dune Group as a visiting lecturer on Wednesday. As founder of one &hellip; <a href=\"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/2015\/03\/founder-of-the-dune-group-gives-mba-lecture-at-kent-business-school\/\">Read&nbsp;more<\/a><\/p>\n","protected":false},"author":40044,"featured_media":3651,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9890,124,9889,9886],"tags":[],"_links":{"self":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts\/3650"}],"collection":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/users\/40044"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/comments?post=3650"}],"version-history":[{"count":3,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts\/3650\/revisions"}],"predecessor-version":[{"id":3654,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts\/3650\/revisions\/3654"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/media\/3651"}],"wp:attachment":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/media?parent=3650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/categories?post=3650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/tags?post=3650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}