{"id":14237,"date":"2019-06-25T11:05:24","date_gmt":"2019-06-25T11:05:24","guid":{"rendered":"http:\/\/blogs.kent.ac.uk\/kent-business-matters\/?p=3107"},"modified":"2022-02-15T13:27:00","modified_gmt":"2022-02-15T13:27:00","slug":"kbs-msc-marketing-student-shares-top-tips-in-new-marketing-blog","status":"publish","type":"post","link":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/2019\/06\/kbs-msc-marketing-student-shares-top-tips-in-new-marketing-blog\/","title":{"rendered":"KBS MSc Marketing Student Shares Top Marketing Tools in Blog"},"content":{"rendered":"<p class=\"lead\">Karem Ortiz, an MSc Marketing student at Kent Business School has produced an insightful marketing blog in order to help marketers and business owners identify the best marketing tools. <\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/karemortiz\/\">Karem Ortiz<\/a> began her marketing journey in 2017 when she enrolled in the <a href=\"https:\/\/www.kent.ac.uk\/courses\/postgraduate\/303\/marketing\">MSc Marketing<\/a> programme at <a href=\"https:\/\/www.kent.ac.uk\/kbs\/\">Kent Business School<\/a> in Canterbury. During her studies, she learnt how to apply a variety of strategies at different stages of the customer journey along with different digital marketing strategies.<\/p>\n<figure id=\"attachment_3116\" aria-describedby=\"caption-attachment-3116\" style=\"width: 200px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/blogs.kent.ac.uk\/kent-business-matters\/files\/2019\/06\/Professional-shot.jpg\"><img loading=\"lazy\" class=\"size-full wp-image-3116\" src=\"http:\/\/blogs.kent.ac.uk\/kent-business-matters\/files\/2019\/06\/Professional-shot.jpg\" alt=\"\" width=\"200\" height=\"200\" \/><\/a><figcaption id=\"caption-attachment-3116\" class=\"wp-caption-text\">Karem Ortiz &#8211; MSc Marketing student<\/figcaption><\/figure>\n<p style=\"text-align: left;\">The latest blog post features a <a href=\"https:\/\/karemortiz.nl\/marketing-tools-list\/\">marketing tools list<\/a> put together by Karem, inspired by her experiences at different placements and working at various companies. The article aims to help marketers and business owners make the most of their online presence, generate sales and engage their customers by putting the right tools into practice.<\/p>\n<p style=\"text-align: left;\">Karem is currently preparing her masters dissertation which focuses on how mobile, advertising and search engine optimization drives ROI for small-medium sized businesses. After finishing her masters in July, Karem aspires to work for an international company where she can actively put her marketing skills into practice.<\/p>\n<p style=\"text-align: center;\"><strong>Contact Karem at contact@karemortiz.nl or visit her <a href=\"https:\/\/karemortiz.nl\/\">website<\/a> for more information.<\/strong><\/p>\n<p style=\"text-align: center;\"><strong>Learn more about <a href=\"https:\/\/www.kent.ac.uk\/courses\/postgraduate\/303\/marketing\">MSc Marketing<\/a> and <a href=\"https:\/\/evision.kent.ac.uk\/urd\/sits.urd\/run\/siw_ipp_lgn.login?process=siw_ipp_app&amp;code1=PMAR000101MS-FD&amp;code2=0007\">apply now<\/a> for September 2019.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Karem Ortiz, an MSc Marketing student at Kent Business School has produced an insightful marketing blog in order to help marketers and business owners identify &hellip; <a href=\"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/2019\/06\/kbs-msc-marketing-student-shares-top-tips-in-new-marketing-blog\/\">Read&nbsp;more<\/a><\/p>\n","protected":false},"author":62896,"featured_media":13732,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[151359,169048],"tags":[54,458,3,37351,57941],"_links":{"self":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts\/14237"}],"collection":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/users\/62896"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/comments?post=14237"}],"version-history":[{"count":1,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts\/14237\/revisions"}],"predecessor-version":[{"id":14439,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/posts\/14237\/revisions\/14439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/media\/13732"}],"wp:attachment":[{"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/media?parent=14237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/categories?post=14237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/kbs-news-events\/wp-json\/wp\/v2\/tags?post=14237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}