{"id":255,"date":"2018-02-13T17:15:19","date_gmt":"2018-02-13T17:15:19","guid":{"rendered":"http:\/\/blogs.kent.ac.uk\/isux\/?p=255"},"modified":"2018-02-23T09:05:57","modified_gmt":"2018-02-23T09:05:57","slug":"website-navigation-testing-with-treejack","status":"publish","type":"post","link":"https:\/\/blogs.kent.ac.uk\/isux\/2018\/02\/13\/website-navigation-testing-with-treejack\/","title":{"rendered":"Website navigation testing with Treejack"},"content":{"rendered":"<p>The Quality and Marketing team have been using a tool called <a href=\"https:\/\/www.optimalworkshop.com\/treejack\">Treejack <\/a>to test navigation structures for a potential combined IT &amp; Library website when the time comes to move to the <a href=\"https:\/\/blogs.kent.ac.uk\/webdev\/2018\/01\/31\/new-kent-website-one-year-on\/\">new Kent web theme<\/a>.<\/p>\n<h2>What&#8217;s Treejack?<\/h2>\n<p>Treejack is a tool by Optimal Workshop that <a href=\"https:\/\/www.optimalworkshop.com\/101\/tree-testing\">tests a website&#8217;s labelling and navigation structure<\/a>. It gives participants a task to complete, and asks them to show which headings they&#8217;d click to do the task.<\/p>\n<p>Want to see how it works? <a href=\"https:\/\/bananacom.optimalworkshop.com\/treejack\/bananacom-demo-survey\">Take a demo test<\/a>.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-259\" src=\"http:\/\/blogs.kent.ac.uk\/isux\/files\/2018\/02\/treejack-screenshot.jpg\" alt=\"\" width=\"700\" height=\"467\" srcset=\"https:\/\/blogs.kent.ac.uk\/isux\/files\/2018\/02\/treejack-screenshot.jpg 785w, https:\/\/blogs.kent.ac.uk\/isux\/files\/2018\/02\/treejack-screenshot-300x200.jpg 300w, https:\/\/blogs.kent.ac.uk\/isux\/files\/2018\/02\/treejack-screenshot-768x513.jpg 768w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<h2>Testing and findings<\/h2>\n<p>We made a test navigation structure with most top-level headings based on user types, and ask passers-by on campus (mainly undergraduates) to complete three of these tasks:<\/p>\n<ul>\n<li>What would you click to set up Wi-Fi on your phone?<\/li>\n<li>Find out how long you can borrow a library book for.<\/li>\n<li>What would you click if you have forgotten your Kent IT Account password?<\/li>\n<li>Where would you find information about the Templeman Library&#8217;s group study rooms?<\/li>\n<li>You&#8217;re looking for a journal article. Where would you check if you can access it online?<\/li>\n<\/ul>\n<p>For most tasks, most participants successfully took the correct path. However, they struggled with the task of finding out how long they can borrow a book for. Most clicked the heading &#8220;find resources&#8221;, which didn&#8217;t contain borrowing information.\u00a0This suggests that:<\/p>\n<ul>\n<li>users may prefer a task-based navigation structure<\/li>\n<li>information on borrowing and finding resources should be grouped together more closely. This makes sense because they are stages of the same journey for users.<\/li>\n<\/ul>\n<p>We&#8217;ll bear this in mind for future tests, and as we develop a possible structure for a combined site.<\/p>\n<p>In future tests, it would also be sensible to investigate how users find a purely user-based or purely task-based navigation structure, without mixing them up. And\/or, as we get closer to a final new web theme, testing pages in a more visual way, rather than purely on navigation\u00a0headings.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Quality and Marketing team have been using a tool called Treejack to test navigation structures for a potential combined IT &amp; Library website when &hellip; <a href=\"https:\/\/blogs.kent.ac.uk\/isux\/2018\/02\/13\/website-navigation-testing-with-treejack\/\">Read&nbsp;more<\/a><\/p>\n","protected":false},"author":40831,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[155553],"tags":[172365,149978,172372],"_links":{"self":[{"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/posts\/255"}],"collection":[{"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/users\/40831"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/comments?post=255"}],"version-history":[{"count":7,"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/posts\/255\/revisions"}],"predecessor-version":[{"id":264,"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/posts\/255\/revisions\/264"}],"wp:attachment":[{"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/media?parent=255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/categories?post=255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.kent.ac.uk\/isux\/wp-json\/wp\/v2\/tags?post=255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}