Assero aims to eliminate the risk of fraud in microfinance lending and was created by Disha Bansal (an economics students the University of Kent) who states “My idea was one that revolved around the introduction of a biometric mobile point of sale technology to the microfinance industry in India to prevent the loss of the 19% of the total investment that is lost to fraudulent activities.”
Earlier this year Disha was selected to represent her university in a global competition for young entrepreneurs, gaining worldwide recognition for her business venture. As part of her prize Disha received a fully-funded office in the Kent Enterprise Hub for one year, support from a Santander business mentor and £1,000 to help with start-up costs.